website design & Management
PPG Packaging Coatings
As a global marketing assistant, I had the unique opportunity to create our website and digital marketing strategies. I was responsible for contributing to the overall design, updates, and management of our company's website. I created and uploaded engaging content for our blog posts, updated website layouts and copy, and ensured seamless website management. My passion for digital marketing also led me to create and execute successful Google AdWords campaigns, and provide monthly analytics to the team to help drive decision making.
Walnut Capital
I had the privilege of being an integral part of Walnut’s website management team. In this capacity, I was responsible for designing icons and layouts, crafting compelling blog posts, and writing engaging design copy that elevated the overall user experience. Additionally, I assisted with ongoing site management to ensure that it remained current and optimized for maximum functionality. I was also able to implement effective strategies that drove traffic, improved site visibility, and contributed to the overall success of the company's digital marketing efforts.
bakery Square
After I graduated from Pitt, I acted as Bakery Square’s Social Media and Marketing Specialist, where I was tasked with helping design, update and manage the website, in addition to my other duties. I created blog posts, created Google Adwords campaigns, updated content and the site daily. The overall site was the framework for the identity of Bakery Square, and the design is now incorporated into social media, monthly newsletters, press releases, and more.