Social Media
As an experienced professional with a love for social media, I have had the privilege of working with a diverse range of clients to help them establish a strong online presence and brand. I have created social media and marketing content for PPG, Victoria’s Secret PINK, Bakery Square, The Pittsburgh Steelers, Galley Group, The Richard DeShantz Group, CivicScience, and more.
Bakery Square
While working at Walnut Capital, I have led the creation, delivery, and execution of digital, social, and community campaigns for Bakery Square and partners, including the Pittsburgh Steelers, Galley Group, and The Richard DeShantz Group:
20,000+ total followers
Total Interactions (Per Year):
138,000+ engagements
4,600,000+ impressions
850+ posts and stories per year
24,500+ total page likes
Total Interactions (Per Year):
60,000+ engagements
2,500,000+ impressions
80,000+ video views
PPG
As marketing assistant for Packaging Coatings, I coordinated and constructed digital and print advertisements, contributed to overall marketing strategy, and managed executive and business Linkedin accounts. I continuously utilized my creativity and passion for design to help raise awareness for PPG and our efforts to Protect and Beautify the World.
4,600+ total followers (+227% from previous year)
Total Interactions (Per Year):
6.89% engagement rate
425,000+ impressions
5,300+ reactions
13,500+ clicks
Tiktok & Reels
Along with Instagram, Facebook, LinkedIn, Youtube, and Pinterest, I also had the opportunity to film and manage multiple TikTok accounts throughout the Pittsburgh area.
